Founded by Ali Bennett in 2023, Grassroots Giving is dedicated to supporting Black business professionals and fostering connections between Black-owned businesses and the surrounding community.

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Grassroots Giving remains steadfast in its commitment to nurturing strong connections and fostering inclusivity within the Greater Lansing Area.

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Mission:

At Grassroots Giving, our mission is to empower and uplift Black business professionals by providing a dynamic platform that connects them with the essential resources needed for professional success. We are dedicated to fostering a thriving ecosystem where Black business professionals flourish. Through strategic partnerships, community engagement, and resourceful networking, we aim to create an inclusive space that catalyzes economic growth, celebrates diversity, and champions the resilience of Black business professionals in the Greater Lansing Region.

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Vision:

Our vision is for Grassroots Giving to be the cornerstone of a thriving community. We aim to create a vibrant network where Black business professionals, entrepreneurs, and leaders, connect through collaborative opportunities, mentorship, and shared success. 

 

Our vision extends beyond the directory itself, reaching into a transformed business environment where diversity is celebrated, barriers are dismantled, and every Black business professional is equipped to achieve their highest aspirations. Lansing's Black Business Directory is the catalyst for a more inclusive, equitable, and prosperous future for all.

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Core Values:

• Empowerment: Empower Black professionals by providing them with the resources, tools, and opportunities needed to excel in their careers and businesses.

• Collaboration: Encourage collaboration and networking among Black business professionals, creating a supportive community where knowledge and experiences are shared for mutual growth.

• Equity: Advocate for and uphold principles of equity, ensuring fair access to opportunities, resources, and support for all Black professionals within the business community.

• Excellence: Strive for excellence in all aspects, from the quality of services provided to the impact on the community, maintaining high standards to drive positive outcomes.

• Innovation: Embrace innovation to stay at the forefront of industry trends, continuously exploring new ways to support and advance the interests of Black business professionals.

• Community Engagement: Actively engage with the community, listening to their needs, and tailoring services to address the unique challenges and aspirations of Black business professionals in Lansing.

• Transparency: Foster transparency in all operations, building trust within the community and ensuring that actions align with the organization's mission and values.

• Resilience: Encourage resilience in the face of challenges, both at the individual and organizational levels, recognizing and overcoming obstacles to achieve long-term success.

• Social Responsibility: Acknowledge the organization's role in contributing to the broader social fabric, committing to initiatives that have a positive impact on the wider community and address societal issues.

• Fair Pay: Commit to fair and equitable compensation for all individuals involved with the organization, ensuring that compensation covers all basic needs and reflects the value and contributions of each person associated with the organization.

• Respect: Cultivate a culture of respect where every individual is treated with dignity and consideration, fostering a positive and inclusive work environment.

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